Michele Bitinis is a digital strategist, web operations leader, and user-first storyteller. As web strategy lead at Guild, she oversees a digital presence built for resilience: one that scales intelligently, adapts to market shifts in real time, and positions the business for sustained growth.

With roots in data analysis and performance marketing, Michele bridges technical infrastructure and human-centered design. Her approach blends storytelling with architecture to create digital experiences designed for users and built to move with them.